Peter Loughran – Creation

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For nearly two decades, Peter Loughran has been a driving force in the world of magic, crafting and marketing original effects and illusions. With numerous best-selling products to his name and a wealth of experience consulting for other creators, Peter now unveils his personal underground secrets, tips, and methods for producing, marketing, and inventing magic.

Let Peter guide you through the intricate landscape of magic creation and marketing, a realm unlike any other. This book delves into essential topics such as advertising, pricing strategies, distribution, packaging, website development, legal considerations, and more. Peter shares his personal anecdotes, offering a unique perspective on the industry.

If you’ve ever considered marketing your own magic trick or illusion, this book is indispensable. Even seasoned creators and manufacturers will find it a valuable reference, providing insights that can enhance their business practices. For those not involved in creation, this book offers a deeper understanding of the complexities of product development in a niche market, fostering respect for the artistry behind magic.

Paul Romhany praises, “It is rare to find a book that tells you everything you need to know to get started and become successful in a given field, but this book does exactly that. If you learn and apply the information Peter so generously provides, there is no reason why you can’t be successful in this little-known but highly lucrative market.”

Written by Peter Loughran, “Creation” is a groundbreaking publication that provides real-world insights into the magic industry. By applying the knowledge within, you can turn this book into a source of primary or secondary income, ensuring it pays for itself time and again.