Dietrich and Jarrow – The Trade Show Handbook
Author: Dick Dietrich | Published by: Magic Inc. | Year: 1976 | Pages: 45
Contents:
- Part I – The Entertainer
- Chapter I: First I Tell Them What I’m Going To Tell Them, Then I Tell Them, Then I Tell Them What I Told Them… Amos and Andy
- Chapter II: The Agent… Friend or Foe?
- Chapter III: Auditions
- Chapter IV: The Audience
- Chapter V: How To Find Material For Trade Show Routines
- Chapter VI: Routines
- Chapter VII: Microphones
- Chapter VIII: Giveaways… A Prize In Every Booth
- Chapter IX: Income vs Taxes
- Chapter X: Sales Meetings and Hospitality Rooms